Launch of iPad Media Strategy framework

This morning I ran the iPad Strategy Workshop at Newspaper Publishers Association Future Forum in Sydney. To provide a framework for discussion at the workshop (and also as part of our ongoing research into effective approaches to the iPad for media and news organizations) I created a visual framework of key strategic issues, as below.

Click on image for full-size pdf

I will delve into these strategic issues in later posts.

This is a Beta v1 version, so as always, please give feedback on how to make it more useful, including anything that’s missing or things that could be put better.

Also see:

Infographic: The NewsScape – 8 sources of value creation in a post-channel media world

Visualization of top iPad News apps in Australia

Presentation from iPad Strategy Workshop at Newspaper Publishers Association